“Bridging Tourism through Cultural Heritage and Smart Solutions in Lezha and Gjakova”

Tourism is an important and rapidly growing sector within the national and international economy, boosted by the development of new tourist markets. Tourism in both countries is increasingly crystallizing as one of the main engines of economic development although the development of tourism in Albania and Kosovo is still far from the potentiality represented by each country’s natural, historical and cultural assets. Although there is a demand for services for a long period of the year, tourism in both municipalities has a highly seasonal character so there is the need to mitigate the seasonal effects through the development of other forms of tourism, increasing the number of visitors and consequently tourism revenue.